THE BRIEF
Take a 20 year old Eye Magazine article, and redesign it as if it were printed today. A minimum of 2 DPS (maximum of 4 DPS) must be produced, with at least one DPS scannable for AR.

MY APPROACH
 I chose Cultural Chameleon which focused on the Berlin publication, Shift! which sent their publication out in a variety of mediums, whether it be a board game, stickers or even a CD. I also created an AR layer which could be seen when scanning the first page with the Artivive app. The AR layer can be seen in the video below.
I wanted to show some of the different mediums, such as a disk, board game and polaroids. The background is multicoloured and blurred to allow a flow, with no harsh colours causing the publication to be 'trapped' within the box - which is the page.

You may also like

Back to Top